Title: Email Marketing Campaign Tools Using Open Source Software

In this session you will be presented with the ins and out of managing a successful email marketing campaign using Open Source. A special focus will be on strategies that can be used to manage numerous and sizeable eMail campaigns to attract both the traditional web as well as the massive smart phone & mobile web audience. Discussion on how Open Source software can benefit you, maintaining leads, what to broadcast, and how to begin launching email campaigns.

Presenter: Jerry DeFoe, CTO, InfovenU, LLC
Duration: One hour
Cost: Free to attend

Audience: Anyone with a general interest or evaluating applications for Email Marketing Campaigns.

Space is limited so register now by entering your email below:

We will be covering:
* The lead funnel (workflow)
* What to broadcast and how to respond to fresh leads
* Open Source software tools & services
* Keeping track and analyzing with Business Intelligence
* What is different about the mobile web
* Open Source Pros & Cons
* SMS vs. eMail
* What you need to get started and generate positive results quickly